The arrival of COVID-19 has raised unprecedented challenges for the BSC industry, from staff shortages to the impacts of work-from-home policies, but it’s also given cleaning experts a unique opportunity: the chance to take the lead in guiding their customers through living with a pandemic. While in the past just keeping spaces tidy was often considered good enough, these days there’s a keen awareness of the importance of health and hygiene in the workplace. And as health and hygiene experts, BSC specialists can be prescriptive with their customers, saying, “These are the products, measures and innovations you need to stay safe”.

Insist on innovation

For the proactive BSC expert, this is a golden opportunity to kill two birds with one stone: transitioning customers to innovative cleaning solutions which save on time and labour, while providing them with safety, security and peace of mind. Equipment like the Wilmop50 upright scrubber dryer cuts down on cleaning time and reduces required manpower, the affordable locally manufactured 2care chemicals range mitigates supply-chain worries, Greenspeed mops and cloths can significantly increase cleaning efficiency – when you incorporate these kinds of innovations into your business model, everyone wins.

As we transition towards living with COVID-19, this is the time to embrace the role of a trusted safety advisor for your customers, and lead the way in not only keeping them safe, but allowing them to feel safe too. Measures like regular rapid antigen testing to screen for infection give BSC companies an edge in keeping on top of the virus (and minimising further staff shortages) but they also give your customers an extra layer of confidence that you’re doing all you can to keep them safe.

The stakes are high

Seizing these new opportunities is more important than you might think. It’s looking likely that 2022 will be another year marked by office closures and working from home, so it’s essential for BSC businesses to capitalise on the client pool that remains. With many companies (especially large ones) becoming increasingly risk-averse and wary of unexpected staff shortages themselves, every measure that cleaning companies can take to safeguard their customers counts.

In uncertain times, people always look for strong leadership. With an in-depth knowledge of how to protect and enhance workplace health and safety, BSC experts are perfectly placed to educate their customers on how to begin the process of living with COVID – don’t miss your chance to step up and lead the way.