IEHA unveils new brand identity

New name and logo reflects growth into healthcare and hospitality.

IEHA, a division of ISSA, the worldwide cleaning industry association, has announced an updated brand identity, including a new name and logo to reflect its growth and reach into the healthcare and hospitality industries.

The association formerly known as the International Executive Housekeepers Association, will now be known as IEHA, the Indoor Environmental Healthcare and Hospitality Association, a division of ISSA.

The new name reflects IEHA’s commitment and focus on bringing healthcare environmental services (EVS) employees – also known as indoor environmental healthcare workers – to the forefront.

Over the years, much of IEHA’s training initiatives have evolved and become invaluable to the indoor environmental healthcare industry.

The association continues to serve and develop its membership base in the healthcare, hospitality and other environmental services sectors through relevant and timely news and educational offerings.

Founded in 1930, IEHA has become the essential professional organization for healthcare and hospitality by providing the training, skills and ethical standards to thrive and grow.

The now 1,300-plus professional member organisation merged with ISSA in 2017, becoming part of the in-house service provider category of the worldwide cleaning industry association.

In addition to its new name, IEHA is also proud to reveal an updated logo that represents the organization’s focus on the healthcare and hospitality segments of the cleaning industry.

The logo’s prominent golden swoosh gives a nod to the organization’s previous logo while its surrounding healthcare/hospitality style structure is meant to demonstrate that IEHA represents cleaning from the ground floor to the top level of a facility.

“Our new brand and focus positions us for future growth and continued success. For nearly a century, IEHA has been at the forefront of providing premier education to the cleaning industry,” said Michael Patterson, IEHA Executive Director.

“We want to welcome healthcare, hospitality and all other environmental services cleaning professionals to the IEHA family. We also thank our current IEHA members, partners and supporters for the many great accomplishments we have achieved over the years.”

INCLEAN is published by the Intermedia Group on behalf of ISSA

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